Ally & Bibi: A Children's Book on Sustainability & SDGs

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Sustainability for everyone

Changing our way of life has become vital to our survival. And so is changing the hearts and minds of everyone to induce systemic change.

We're creating a book to educate children and parents alike. Mainstreaming the UN's 2030 Agenda for Sustainable Development remains one of the biggest hurdles to widespread adoption.

Why a children's book

The SDGs are a complex topic (and dare we say "story"?) that needs to be broken down to its core fundamentals: life on Earth is in jeopardy.

Our way of life is destructive and simply unsustainable.

For people to care, one key ingredient is needed: emotion.

I want to know when the book comes out

children's book on sustainability & SDGs

Our theory of change

1. Connect

Spending time with family in a relaxed way, without feeling like we're at school, is key. Stories connect with our primal selves and were always a tool for survival.

2. Educate

Educative elements will be part of the subtext and context of the story. But first, we need the children (ages 3-6) to care deeply about the story and its protagonists.

3. Inspire action

At the end of the book, we delve in details on the SDGs and how they relate to each relevant part of the book. We show how concrete action can help change the world.

4. Reach out to parents

We're not just targeting kids. Many parents too would love to know how they can do more, but parenting itself leaves them with little time on their hands to read up on this.

The start of a journey

When Ally realises that Bibi - a birthday gift from his parents - isn't happy among humans, she decides to help him find his family.

They travel across the country to find them and meet people fighting to protect forests and oceans. To build a fairer, more sustainable world for all.

People like Ally.

Currently scheduled for launch in Spring 2022.

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Ally & bibi